NATURALLY BETTER

We’ll Build your Brand to Make a Difference

HEALTHY SOLUTIONS

We’re marketing and branding consultants who can help you make your vision for a new, naturally better product a reality.

Formula development, scientific claims support, sourcing, branding, internet marketing and retail distribution is what we do.

John Hazlin

Managing Partner, Marketing Naturals

BRAND BUILDING

We’ve built dozens of brands and launched 100’s of new products.

Science-Based Solutions for Healthy Beverages,
Functional Foods and Dietary Supplements

SCIENTIFIC FORMULATION

The Best Ingredients in Nature, Backed by Clinical Test Results

We’ll help you formulate with natural ingredients supported by strong science and time-honored health solutions. Then we’ll help you communicate the benefits with the strongest claims acceptable, based on FDA and FTC regulations.
  • Diet & Weight Loss Beverages
  • Healthy Foods, Nutrition Bars & Snacks
  • Herbs & Ayurveda
  • Meal Replacement Shakes for Heart Health
  • Natural & Organic Ingredients
  • Nutraceuticals & Phytonutrients
  • OTC Drugs & Devices
  • Sports Nutrition Performance & Recovery Drinks
  • Vegetarian Shakes & Protein Powders
  • Vitamins & Dietary Supplements
  • Enteral Nutrition for Malnutrition
  • Medical Foods for Dysphagia

OUR SERVICES

Creating Formulas, Brands & Corporate Value for Natural-Focused Companies

Most clients start with a nutritional product to be formulated or with questions about claims they can legally make for their dietary supplement ingredients. In almost all cases, we end up solving a full range of cash flow, advertising, sales and internet problems to make their business a financial success.

Nutritional Formulation

Creating food, beverage & dietary supplement formulas that meet your goals for nutrition and great taste

Branding & Strategy

Building success around strong brand identity and strategic plans that deliver financial results.

Science-Based Claims

Optimizing product claims with strong science and long-standing evidence for natural herbs and remedies.

Internet Marketing

Reaching your targeted Ecommerce audience using SEO, social media, cross linking, Pay-per-Click & Email.

Raising Capital

Opening up the financial resources and external investment you need for a successful launch.

Contract Manufacturing

Qualifying and identifying the manufacturing and R&D partners you need to develop and produce your product.

Package & Label Design

Specifying & creating designs and packaging to be sure your product line communicates key consumer benefits.

Website Design

Designing & copywriting low cost or sophisticated Ecommerce websites to optimize user experience & traffic.

Investor Coordination

Identifying potential investors and financial sources to assure you have the capital to reach your goals.

Advertising & Promotion

Efficiently building consumer sales using internet marketing, social media, direct TV & remnant space.

Retail Distribution

Establishing physical presence in food, drug, club, mass & health food stores and natural supermarkets.

Financial Planning

Generating the forecasts, P&L projections and long-term financial plans you need to attract investors.

Business Plans

Strategically aligning your goals with the marketing & financial resources you need for profitable growth.

Scientific Claim Support

Optimizing label claims based on clinical study evidence while assuring compliance with FDA & FTC regs.

TV, Print & Radio Campaigns

Creating video, audio, TV, radio, magazine, newspaper, PR and internet campaigns to drive awareness & sales.

Sales/Broker Organization

Creating & delivering presentations to all key retail accounts & organizing effective sales follow-through.

Label & Website Copy

Writing package label & website copy that targets key consumers and optimizes benefits within FDA standards.

FDA & FTC Regulation

Providing guidance into regulatory requirements to assure hard-hitting claims within legal guidelines.

CASE STUDIES

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Brands Built
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Products Launched

CONTACT US

Our Vision is to build brands that make a real difference in people’s lives with healthy, natural ingredients supported by clinical studies and long-standing evidence of benefit
Huntington Beach, CA
+1 (714) 904-2510
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