Brand: MyNutritionStore.com
Company: MyNutritionStore.com
Problem/Opportunity:
MyNutritionStore.com was a concept in an entrepreneur’s mind before Hazlin was brought in to create an organization. The company had to be built from the ground up, with angel capital and sweat equity.
Solution:
Hazlin led the design, development and launch of MyNutritionStore.com as a sophisticated, multi-tier, e-commerce web engine that uniquely empowered wellness professionals to make money selling dietary supplements on the internet. His leadership encompassed all areas of web development from strategic user interface to the building of totally automated financial systems linking the website to the fulfillment house, the payment gateway and the internal accounting system. John led presentations to raise capital, created and managed the financial structure, directed set-up of operations and distribution systems, wrote business process requirements and oversaw the formulation and launch of the science-based product line.
KEYWORDS
- Strategic Problem Solving
- New Product Development
- Weight Loss
- Cholesterol Reduction for Heart Health
- Soy Protein
- Package Design
- Science-Based Claims
- FDA Regulatory Compliance
- Branding
- Corporate Strategy & Business Plans
- Internet Marketing
- Investor/Equity Capital Coordination
- Raising Capital
- Scientific Claim Support
- Website Design
- Financial Planning
- Sales Force Organization
- Advertising & Promotion
- Package Label Copy & Design
- Sales & Distribution
- Diet & Weight Loss Beverages
- Healthy Foods
- Herbs & Ayurveda
- Meal Replacement Shakes for Heart Health
- Natural & Organic Ingredients
- Nutraceuticals & Phytonutrients
- Vitamins & Dietary Supplements
- Entrepreneurial – Start-up
